🏋️ For Fitness Operators

Members quit
before they tell you.
Catch the silence — keep the membership.

LTEA Scout sends real prospects and members through your trial flow, your classes, and your facilities — telling you exactly why retention is leaking before the cancel button does. The fix-it plan lands in your queue. The next mystery visit verifies it worked.

💪
Real prospects. Real members. Live data.
mystery prospects and members · GPS + photo evidence · real-time feed
🎯
Action plans, not 80-page audits
templated by area · scaled by severity · assigned to your club manager, automatically
Mark done · next visit verifies
action items with photo evidence get validated by the next mystery visit
🏆
Show the retention climb — not just NPS
"+12% trial conversion in 60 days" is the story you tell at QBR
🆚See how we compare with the marketSurprise yourself.
My Club · Downtown
14 missions · last 30 days
85 STRONG
12 weeks ago ↑ 8.7 pts trend
🎯 Coaching Plan · Active
Assigned to you
Recovery Plan — Group Class · 3 of 5 done
Re-coach instructor on cool-down protocol VERIFIED
Fix locker-room cleanliness at peak hours
Walkthrough of trial-flow handoff DUE FRI
🏆 Network ranking
You moved up to #3 of 22
Was #14 last month · biggest climb in network
↑ 9
positions
Two Ways to Work with LTEA

We run it for you. Or you run it yourself.

✦ Managed Service

LTEA runs everything

We recruit, brief, schedule, and review every scouter. You receive validated intelligence — not raw data. Zero operational effort on your side.

LTEA-managed scouter network
Mission design & cover story
Quality review before you see it
Custom proposal — no lock-in
Talk to our team →
⚡ SaaS Platform

You run it yourself

Use the LTEA Scout platform with your own field team — promoters, supervisors, or auditors. Full platform access with all features from $99/month.

Full platform — mobile app included
Custom missions & observation areas
Analytics dashboard & location map
From $99/month · No lock-in
Get Started →
Transparent Pricing

Choose how you
work with LTEA.

Custom Proposal

Every program is unique.
So is your proposal.

Mystery shopping pricing depends on several variables — mission type, region, volume, and urgency. We build a custom proposal that fits your operation and budget. No surprises.

📅 Talk to our team — Get a proposal
Response time
24h
guaranteed
What influences your proposal
🎯
Mission Type
Quick Check 20–30 min
Standard Visit 45–60 min
Deep Audit 90–120 min
Specialized 2h+
🌐
Region
🇺🇸 USA & Canada
🇬🇧🇩🇪 Europe
🇯🇵🇦🇺 Asia-Pacific
🇧🇷🇲🇽 Latin America
🇦🇪 Middle East
📦
Monthly Volume
Small program
Medium program
Large program
Enterprise / Network
Urgency
🔵 Normal — standard window
🟡 High — prioritized scheduling
🔴 Urgent — fastest available scouter
🌍 New region — onboarding required
🕵️
LTEA-managed scouts
📍
GPS anti-fraud verification
LTEA quality review
📊
Dashboard + PDF reports
🚫
No lock-in contracts

No long-term contracts · No cancellation clauses · Cancel anytime

✦ CX Consulting

Turn data into transformation.

Based on LTEA Scout intelligence, our CX Division designs and delivers concrete improvements — from quick wins to full CX transformation programs. Engagement scope and investment are custom-built for each client.

🧠 Neuroscience-backed 🏗️ Club design 📋 Action plans 📊 Measurable outcomes
Investment
Custom proposal
Tailored scope · Tailored investment
📅 Talk to our team →

🌐 Available in 30+ countries · New regions onboarded in 2–4 weeks · International coverage available — regional onboarding fee applies

Why Gyms Stay Stuck

You don't need more cancellation surveys.
You need a plan that keeps members.

Most gyms learn why members quit from a 3-question exit form they barely fill out. The good operators don't wait — but figuring out trial leaks, coach quality, and locker-room friction alone is expensive. And by the time you guess, three more members already canceled.

🚪
68% of canceling members never tell you why
They mark "personal reasons" on the exit form. The real reason — a bad class, a dirty locker room, a coach who didn't remember their name — never reaches you. By the time you guess, three more members already left.
🎤
One bad instructor can lose 12 members a quarter
Group classes are coach-dependent. A no-show, a bad cue, a class that started 7 minutes late. You won't see it until renewal numbers drop. And by then the cohort is gone.
🚿
Locker rooms decide retention
Cleanliness, hot water, mirrors, hair on the floor. Tiny things. Massive impact. Most operators don't even have a system for verifying these are checked at peak — which is exactly when they're most needed and most likely to slip.
The LTEA Loop

Detect. Coach. Verify.
You execute.

Other tools dump data on your desk and walk away. LTEA Scout closes the loop — turning observation into a plan you can actually do, and the next mission proves it worked. Your job stops being "figure it out alone" and becomes "make it happen."

01 · PREDICT
🔮
You see the dip first
Your dashboard shows where each club is heading — score plus trend. You don't wait for the cancellation report to surface a problem. You see it 30 days before billing does, and the system already flagged the band change.
You see: Member health bands · trial-conversion alerts · class drift signals
02 · AUTO-COACH
🎯
The plan lands in your queue
Templated by area: display, customer service, stock, cleanliness. Each item has priority, due date, and an "evidence required" flag if the next mission needs to verify it. No more PowerPoint sessions — just check items off as you execute.
You execute: Action checklist · coach-level callouts · facility flags
03 · VERIFY
The system proves it worked
When the next mission lands, it's compared against your trigger snapshot. Items with photo evidence get marked VERIFIED. Your score climb is now a documented story — not "trust me, we got better."
You show: +12% trial conv · 5/5 items verified · QBR capital
No other operator tool closes this loop. They give you a report and walk away. We give you the plan, the proof, and the story to tell at renewal.
The Opportunity

Become the club whose retention
always recovers fastest.

In every fitness chain there's one club known for one thing: when retention dips, it's back up before the next month's billing run. That reputation gets you renewals, expansion, the next territory. LTEA Scout makes that reputation systematic — not the result of one heroic GM.

🎯
Boost trial-to-member conversion
Verify what really happens during the trial — the tour, the trainer interaction, the offer pitch, the follow-up. Mystery prospects walk the full trial journey and tell you exactly where the conversion leaks. Then the system fixes it.
Outcome: +12% trial conversion
Identify class quality issues
Anonymous feedback from real participants on each instructor and class. Energy, cueing, modifications, music, cool-down. Coach-level insight — the kind no member ever volunteers but every member feels.
Outcome: Coach-level insights
🏆
Protect facility standards
Daily benchmark on cleanliness, equipment status, ambient. Verified at peak hours, not at 6am when no one's there. The locker room at 7pm Tuesday is where retention is decided — that's when we audit it.
Outcome: +8 month avg LTV
How It Works

From observation to verified recovery.
Starting at $99/month.

01
📱
Set up your clubs & areas
Add gyms to LTEA Scout. Pick the observation areas that matter — trial flow, group classes, locker rooms, equipment, front desk. Configurable to your operation, not a generic checklist. Less than 30 minutes total.
You
02
🕵️
Mystery visits land · scores update live
Use LTEA's vetted scout network or your own field team. Real trial visits, real class participation, GPS-verified, photo evidence. Submissions stream into your dashboard in real-time — not month-old surveys.
Scouter
03
🎯
Dip detected → plan auto-generated
If a club slips into Watch / Risk / Critical, the system creates a fix-it plan automatically — checklist by area, priorities, due dates, evidence flags. Lands in the club manager's queue without you having to write it.
LTEA Scout Platform
04
Staff execute · next visit verifies
Mark items off as they're done. When the next mystery visit happens, the system compares new score against the trigger and marks evidence items as verified. Retention recovery is documented. Your reputation is built — one closed loop at a time.
You → Loop

Four ways to verify.
One platform.

Different visits answer different questions. Trial Mystery covers prospect conversion. Class Audit covers instructor quality. PT Audit covers personal training. Facility Sweep covers locker rooms and equipment. Pick the mission that matches what you need to know.

🆕
01
Trial Visit Mystery
Prospect-to-member conversion

Mystery prospect walks the full trial journey: web booking, arrival greeting, tour, trainer pitch, offer presentation, follow-up call/email. Identifies exactly where conversion leaks happen. Cover-story driven, photo + GPS evidence.

· Full prospect journey audit
· Tour quality scoring
· Follow-up sequence verified
🎤
02
Class Experience Audit
Per-instructor, per-class

Mystery member attends a specific class. Verifies instructor on time, cueing quality, class energy, modifications offered, music, cool-down. Coach-level scoring — the data no member ever gives you, on every class.

· Instructor-level scoring
· Energy & cueing rubrics
· Photo of class capacity
🏋️
03
Personal Trainer Audit
PT session quality & sales

Mystery member books a PT session. Verifies pre-session intake, programming quality, form correction, session pacing, post-session follow-up, and (when relevant) PT package upsell ethics. Critical for chains with PT revenue lines.

· Programming quality
· Form-correction protocols
· Sales conversation ethics
FLAGSHIP
🚿
04
Facility Cleanliness Sweep
Locker rooms, equipment, ambient

Mid-visit sweep of every facility area: locker rooms, showers, equipment cleanliness, weight room organization, hydration stations, child-care, ambient temperature & music. Audited at peak hours, when it actually matters.

· Peak-hour timing
· Equipment status photos
· Locker-room audit checklist

See the dip 30 days early.
The plan writes itself.

Every approved mission feeds a Predictive Health Score per location. When a club slips into Watch, Risk, or Critical, the platform auto-generates a coaching plan — assigned to the right operator, scoped to the dimension that's slipping. The next mission verifies recovery.

Health Bands
Forward-looking score per location
Trend delta: 30-day score vs. 60–90 day baseline. Up · Stable · Down.
85+
Healthy
85+ · 7d / 30d / 90d windows · trend stable or up
70-84
Watch
70–84 · early signs of slip · monitor closely
55-69
Risk
55–69 · sustained decline · coaching auto-triggered
<55
Critical
<55 · operational failure · escalate now
Auto-Coaching
Plans generated when scores slip
Scope-matched checklist · Auto-assigned to the right operator · Severity-scaled action items · Verified by next mission
Sample plan · Downtown Club
Auto-generated 4 days ago
Risk ↘ -14 pts (30d)
Member retention score dropped from 84 to 70 over 30 days. Plan auto-generated, owner assigned to club manager, deadline 14 days. Verified by mystery visit scheduled for next week.
Status
Active · 4 of 7 actions complete
Owner
Club Manager · auto-assigned
📅
Next verification
Mission scheduled · 7 days

Built to ship.
Built to comply.
Built to evolve.

Three layers most platforms ignore: a real operations engine that keeps scouts moving, security enforced at the database layer, and a roadmap that's contractual rather than aspirational.

Field Operations
SMS keeps the network moving
Six automatic SMS triggers + manual blast from the SMS Center. Auditable delivery logs, business-grade carrier compliance.
🎯 New mission in your radius
⚡ Urgent mission broadcast
✅ Mission approved
⚠️ Rejected · needs revision
💰 Payment released
👋 30-day inactivity nudge
Security & Privacy
Live in production today
Not a roadmap. Already enforced.
✓ Tenant isolation at the database
Row-level access control on every table that holds client data. One tenant cannot read another's rows, even by mistake.
✓ Encryption at rest + in transit
Industry-standard symmetric encryption on storage. TLS for every API call, no exceptions.
✓ DPA + LGPD-aligned by design
Data Processing Agreement on enterprise contracts. Subject access requests, retention, and erasure supported.
→ SOC 2 / ISO 27001 — contracted, not claimed
Certifications committed against scoped client SLAs. We don't claim what we haven't shipped.
Roadmap
Contract-bound, not aspirational
Every item below has scope, owner, and a delivery window — when contracted.
🤖 Class Vision AI
PHASE 2
Photo → class capacity · equipment status · floor cleanliness · safety compliance, all from a single class photo.
🔌 CRM Integration
30–90 DAYS
Open REST API + connectors for ABC Fitness · Mindbody · Glofox. Match member-experience signal to CRM data, close the loop on the retention plan.
📊 Compliance Scoring Engine
6 MONTHS
Per-club, per-region, per-brand scoring. Auto-coaching plans triggered by score drops.
How we ship: a roadmap item moves only when at least one client contracts the feature. We don't ship demoware — we ship paid work.

How LTEA compares.

One platform — built for fitness operators who can't wait for the cancellation report to tell them why members leave. Mystery trial visits, class-level scoring, predictive retention health, auto-coaching. Below: how we stack up against member survey platforms, fitness-CX tools, and the DIY GM-walkthrough approach, capability by capability.

Capability
LTEA Scout
This platform
Medallia / Qualtrics
Member NPS surveys
Listen360 / Loyalty Loop
Fitness CX platforms
Internal GM walkthroughs
DIY observation
Verification method
✅ Real prospect/member visits + GPS + photo
🟡 Post-visit survey from member
🟡 Email/SMS feedback flows
❌ GM walks the floor occasionally
Anonymous mystery member (cover-story driven)
✅ Vetted scouts, full cover story
❌ Identified members
❌ Identified members
❌ Members know the GM
Photo + GPS evidence per observation area
✅ Required for every area
❌ Text/star only
❌ Text/star only
❌ Memory-based
Trial-flow conversion verification (full prospect journey)
✅ Web booking → tour → trainer → follow-up
❌ Not in scope
🟡 Trial NPS only
🟡 Manager observation
Per-instructor class-level scoring
✅ Cueing · energy · timing · cool-down
🟡 Optional class-level survey
🟡 Per-class feedback if enabled
🟡 Manager spot-check
Personal-trainer session audit (programming + ethics)
✅ Pre-session · form · upsell ethics
❌ Not in scope
🟡 Post-session survey only
🟡 Manager check-in
Locker-room audit at peak hours
✅ Photo evidence at 7pm Tuesday
❌ Not in scope
❌ Not in scope
🟡 Manager rounds
Equipment status + ambient sweep
✅ Per-area photo audit
🟡 Optional survey question
🟡 Issue-report ticket
✅ Common in DIY
Real-time data (no batch latency)
✅ Submission → KPIs update → coaching triggers
🟡 Daily / weekly digest
🟡 Daily digest
❌ Whenever GM walks
Predictive Retention Health Score per club
✅ 4-band · trend delta · auto
🟡 NPS rolling avg
🟡 NPS / health metrics
❌ Gut feel
Auto-generated coaching plans when score slips
✅ Auto when band drops
❌ Not in scope
❌ Not in scope
❌ Not in scope
Action checklist assigned to club manager
✅ Auto-routed · evidence flagged
❌ Not in scope
❌ Not in scope
❌ Verbal/email only
Verification by next mystery visit (closed loop)
✅ Auto-compares trigger vs new score
❌ Independent surveys
❌ Independent feedback
❌ Memory-based
Multi-club dashboard with cross-club comparison
✅ Same areas, same scoring, one click
✅ At enterprise tier
✅ Multi-location rollup
❌ Per-club, in spreadsheets
Configurable observation areas + task templates
✅ 20+ areas · 325 task templates · 8 question types
🟡 Survey question library
🟡 Per-club question set
❌ Mental checklist
Multi-club mission cloning (1 → N)
✅ One-click cloning
🟡 Per-survey setup
🟡 Template duplication
Auto SMS triggers to scouts
✅ Six automated triggers
❌ Email reminders only
🟡 SMS surveys to members
Setup time to first audit
✅ Excel upload · hours
🟡 Weeks of survey design
🟡 1-2 week onboarding
✅ Zero — but signal is also zero
Cost per insight
✅ From $99/month · scout-priced
❌ Enterprise license + per-survey fees
🟡 $200-$500/club/month
✅ Free — but biased and unrepeatable
Data privacy by design (GDPR / LGPD ready)
✅ RLS · DPA · live
✅ Enterprise compliant
🟡 Standard SaaS
🟡 No formal data trail
Sources: Vendor websites and product documentation as of May 2026 — Medallia (medallia.com); Qualtrics (qualtrics.com); Listen360 (listen360.com); Loyalty Loop (loyaltyloop.com); plus standard internal-GM-walkthrough operating model. Comparison reflects publicly described capabilities. We invite competitors to challenge any row — and will update accordingly.
Time to Act

Stop guessing why members leave.
Start auto-piloting member retention.

Other gyms get a quarterly NPS report and figure it out alone. You'll get the retention plan written, assigned to the right manager, and verified — every time something dips. Become the club whose retention always recovers fastest. Starting at $99/month. No lock-in.

✓ Platform from $99/month  ·  ✓ The full loop, not just dashboards  ·  ✓ No lock-in